Dena Selmer & Paul Francis

Our goal is to provide unique frames that ultimately enhance your finished stitched piece. Every frame is handcrafted, hand painted, and stamped with our name – so we take great pride in our work and hope to share it with you!

Because each item is handcrafted, there may be some variation between the finished product and the photo on our site. Fabrics and ribbons will be substituted depending upon availability.

Additionally, we have many Sweetheart Company (SHC) patterns that were designed specifically to match up with our frames. We’re always working on something new.

Make sure you keep up with our latest goings-on by reading the News section, or visit us on Facebook or Twitter!

You can call us anytime between 9 a.m. and 9 p.m. Central Standard Time Monday through Sunday using our toll free phone number @ 866.503.0567. If we don’t answer, please leave a message. We may be busy working in the shop and unable to answer your call right then. We’ll happily return calls as soon as possible! Or drop us an email.

We strive to create each frame with all the little details and special touches that make Sweetheart Company frames unique. Depending on our work-load, delivery could be 2 to 4 weeks.

View our entire catalog to see our specialty Frames, Patterns and Seasonal Decorations/Gifts.

Anything you see on the site is still available – no matter how “old” it is!

New Releases for Mother's Day 2012!